Elevating Financial Education with a Premium Brand & Scalable Platform
Company: Pivot Wealth
Project: Pivot Brand and Website
Role: Product and Brand Design Director
To position Pivot Wealth as a leader in financial education, we developed a premium brand identity and a scalable digital platform. This transformation aimed to attract the right audience while giving the team full control over event management. By combining a sophisticated brand aesthetic with a flexible, modular website, we streamlined operations, enhanced credibility, and set the foundation for long-term growth.
Creating a Distinctive Brand from the Ground Up
Pivot Wealth’s brand and digital presence were built from scratch to establish credibility and trust in the financial education space. The brand was crafted to appeal to a broad audience, from young professionals to seasoned investors, ensuring accessibility while maintaining a polished, premium aesthetic.
Modular Web Design for Instant Event Management
To streamline event booking and promotion, we implemented a modular page system behind brochure pages. This gave the team full control to create and launch events instantly without additional development, making the platform more agile and responsive to business needs.
Seamless Execution with a Global Team
Leading the project end-to-end, I worked with a remote development team to ensure a smooth site launch. By managing development, testing, and ongoing support, we built a scalable platform designed to grow alongside the business.
